As yet another high-profile businessman abandons advertising in favour of new media and content marketing, has traditional advertising really had its day – or is there life in the old dog yet?
James Holden, Managing Director of PR, Design and Marketing specialists Leader found inspiration for our times from a new play at the RSC.
We have been delighted to help an established service find a new identity in the world of mergers and acquisitions.
Leader has been working with Excel, an IT specialist which designs, manages and supports networks and infrastructures in some of the world’s most demanding corporate environments. Despite having already established itself as a partner to a range of blue-chip clients in London, Frankfurt and other financial centres across EMEA, the company had struggled to escape… Read more »