Case Studies

Royal College of Organists

Leader provides a comprehensive professional marketing service for this music and educational charity.

Based on the results of initial market research and stakeholder review, we have helped reposition the organisation in the light of major structural changes, and today support every aspect of communication and marketing with both members and the wider music and education community.

Media relations work has seen excellent levels of coverage, with hundreds of articles in major music titles as well as national radio and newspapers. The appearance and effectiveness of College literature has been transformed, and the new online strategies have become an integral part of the way the organisation operates today.

General manager Kim Gilbert said:

“Leader has provided us with an invaluable mix of profile-raising media coverage, stakeholder communications, design and online solutions, and board-level strategic consultancy. They have helped us establish where we are, where we want to go – and given us the tools to help us get there.”